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Archive for August, 2010

Proper dredging technique

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I’m going to drop one of these gems into my communications plan for the next FY. And. No. One. Will. Question. It.  Ah, social media. My husband’s 90-year-old grandfather just got a Facebook account. Cool for him. Fun for us. But has his customer experience has been maximized? Is the brand alive for him? Good [...]

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Giant cookie

I’ve done more baking in the last month than I’ve done in a year. Blame the baby. But now that I’m catching up again, here’s another from a recent spate of cookery…the GIANT cookie made as a birthday cake for my husband. So so easy, and so much fun. Use the standard Tollhouse cookie recipe, [...]

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I’m making a wedding cake for a dear family friend and her fiance.  I was feeling unimpressed with the chocolate cake recipes of the past, so I Googled “dark chocolate cake.” Turns out this one from All Recipes has been tried by some 22,000 people. It’s a 4 1/2-star cake with 850+ reviews. Who am [...]

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